ALFA AI GmbH is aware of the trust that you place in us. For this reason, we would like to inform you comprehensively about our handling of your personal data. In particular, we would like to inform you which data is collected by us in the course of your visit and/or the use of our online presence and our online services and to which use it is subjected in detail.The following data protection declaration also applies if we have received personal data from you by other means (e.g. by e-mail or unsolicited application). We use various technologies on our website to improve usability, effectiveness and security. In this context, data may be collected by us or by third parties (technical service providers) employed and commissioned by us.
We, ALFA AI GmbH, represented by the managing director Alexandr Floka, Pacellistrasse 8, 80333 Munich, Germany (email@example.com, https://www.alfa-ai.com), as the provider of this online presence, are on the one hand the responsible body / person in charge within the meaning of § 3 Para. 7 BDSG / Art. 4 No. 7 DS-GVO, and on the other hand also the service provider within the meaning of §§ 12 ff. in connection with §§ 12 ff. § Section 2 no. 1 of the Telemedia Act.
We process the data of our customers in the context of the order procedures e.g through our online order form and/or online shop: www.alfa-ai.com , in order to make possible for them the selection and the order of the selected products and achievements, as well as their payment and supply, and/or execution.
The processed data includes inventory data, communication data, contract data, payment data and the persons affected by the processing including our customers, interested parties and other business partners. Processing is carried out for the purpose of providing contractual services in the context of operating an online order platform and / or online shop, billing, delivery and customer services. We use session cookies to store the contents of the shopping cart and permanent cookies to store the login status if used.
The processing is based on Art. 6 Para. 1 lit. b (execution of ordering processes) and c (legally required archiving) GDPR. The information marked as required is required for the justification and fulfilment of the contract. We disclose the data to third parties only within the scope of delivery, payment or within the scope of the legal permissions and obligations to legal advisors and authorities. The data will only be processed in third countries if this is necessary for the fulfilment of the contract (e.g. on customer request for delivery or payment).
Users can optionally create a user account, in particular to track or view their orders. In the course of registration, the required mandatory data will be communicated to the users. The user accounts are not public and cannot be indexed by search engines. If users have cancelled their user account, their data with regard to the user account will be deleted, subject to their retention is necessary for reasons of commercial or tax law in accordance with Art. 6 Para. 1 lit. c GDPR. Information in the customer account remains until its deletion with subsequent archiving in case of a legal obligation. It is the responsibility of the users to back up their data before the end of the contract if the contract is terminated.
Within the scope of registration and renewed logins and use of our online services, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user's protection against misuse and other unauthorized use. This data will not be passed on to third parties unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Art. 6 Para. 1 lit. c GDPR.
Deletion takes place after the expiry of legal warranty and comparable obligations, the necessity of data retention is reviewed every three years; in the case of legal archiving obligations, deletion takes place after the expiry of these obligations (end of commercial (6 years) and tax (10 years) retention obligation)
Additionally, we process:
from our customers, interested parties and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising and market research.
When you use the website for informational purposes only, i.e. when you do not log in, register or provide us with any other information to use the website, we do not collect any personal data, except for the data that your browser sends to us to enable you to visit the website. These are:
Data related to the terminal device is stored by us, among other things to compile usage statistics or for the purpose of identifying and tracking unauthorized attempts to access our web servers. We create profiles on the use of our websites exclusively anonymously and only to improve user guidance and optimize our offers and services. No personal behavioral profiles are created or processed from the above information
We process the data of our customers within the scope of our contractual services, which include conceptual and strategic consulting, campaign planning, software and design development/consulting or maintenance, implementation of campaigns and processes/handling, server administration, data analysis/consulting services and training services.
We process inventory data (e.g., customer master data, such as names or addresses), contact data (e.g., e-mail, telephone numbers), content data (e.g., text entries, photographs, videos), contract data (e.g., subject matter of the contract, duration), payment data (e.g., bank details, payment history), usage and meta data (e.g., in the context of the evaluation and performance measurement of marketing measures). As a matter of principle, we do not process special categories of personal data, unless they are part of a commissioned processing.
Those affected include our customers, interested parties and their customers, users, website visitors or employees as well as third parties. The purpose of processing is to provide contractual services, billing and our customer service. The legal bases of the processing are derived from Art. 6 para. 1 lit. b GDPR (contractual services), Art. 6 para. 1 lit. f GDPR (analysis, statistics, optimization, security measures).
We process data which are necessary for the justification and fulfilment of the contractual services and point out the necessity of their specification. Disclosure to external parties is only made if it is necessary within the scope of an order. When processing the data provided to us within the scope of an order, we act in accordance with the instructions of the client and the legal requirements of an order processing in accordance with Art. 28 GDPR and do not process the data for any other purposes than those specified in the order.
We delete the data after the expiry of legal warranty and comparable obligations. The necessity of keeping the data is reviewed every three years; in the case of legal archiving obligations, the deletion is carried out after the expiry of these obligations (6 years, according to § 257 para. 1 HGB, 10 years, according to § 147 para. 1 AO). In the case of data that has been disclosed to us by the client in the context of an order, we delete the data in accordance with the specifications of the order, generally after the end of the order.
We process the data of our contractual partners and interested parties as well as of other principals, customers, clients or contractual partners (uniformly referred to as "contractual partners") in accordance with Art. 6 para. 1 lit. b. GDPR to provide them with our contractual or pre-contractual services. The data processed, the nature, scope and purpose of such processing and the necessity of its processing are determined by the underlying contractual relationship.
The processed data includes the master data of our contractual partners (e.g., names and addresses), contact data (e.g., e-mail addresses and telephone numbers) as well as contract data (e.g., services used, contract contents, contractual communication, names of contact persons) and payment data (e.g., bank details, payment history).
As a matter of principle, we do not process special categories of personal data, unless these are part of a commissioned or contractual processing.
We process data which are necessary for the justification and fulfilment of the contractual services and point out the necessity of their disclosure, if this is not evident to the contractual partners. Disclosure to external persons or companies is only made if it is required under a contract. When processing the data provided to us in the context of an order, we act in accordance with the instructions of the client and the legal requirements.
When using our online services, we may store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the interests of the users in protection against misuse and other unauthorized use. In principle, this data will not be passed on to third parties, unless it is necessary to pursue our claims in accordance with Art. 6 Para. 1 lit. f. GDPR is required or there is a legal obligation to do so under Art. 6 Para. 1 lit. c. GDPR.
The data will be deleted when the data is no longer required to fulfil contractual or statutory duties of care and for dealing with any warranty or comparable obligations, whereby the necessity of keeping the data will be reviewed every three years; otherwise the statutory retention obligations apply.
To facilitate these purposes, your data may be exchanged with third parties who are involved for the purposes of order processing and inquiry handling. In doing so, we may make your information available to third parties who assist us in providing you with our services. Examples of this would be third parties who are used for the administration of our web servers, as well as for the analysis of data, and who may thereby gain knowledge of your data.
If you provide us with personal data for the purpose of possible future cooperation and/or contact, we are entitled to pass on this data to companies affiliated with us. Personal data will also be disclosed to third parties who acquire the business from ALFA AI GmbH in whole or in part, in whatever form.
In all other cases, we will pass on your personal data to third parties if we are obliged to do so due to mandatory legal regulations, if you determine this yourself, if you have consented to the passing on of your data or if the data has been previously anonymized or pseudonymized.
By using our website and / or transmitting your personal data via other means (e.g. by e-mail), you consent to the storage and use of your data as described above. By entering your personal data, you declare your consent to the described processing of the data and its use, including its transfer to third parties. If you provide us with personal data of third parties (e.g. your employees), it is your responsibility to ensure that the persons concerned have given their consent to the forwarding and processing of the personal data.
We process data within the framework of administrative tasks as well as the organization of our operations, financial accounting and compliance with legal obligations, such as archiving. In doing so, we process the same data that we process within the scope of providing our contractual services. The processing bases are Art. 6(1)(c). GDPR, Art. 6 para. 1 lit. f. GDPR. Customers, interested parties, business partners and website visitors are affected by the processing.
The purpose of and our interest in processing lies in the administration, financial accounting, office organization, archiving of data, i.e. tasks that serve to maintain our business activities, perform our duties and provide our services. The erasure of data in relation to contractual services and contractual communication is in accordance with the information provided for these processing activities.
In doing so, we disclose or transfer data to the tax authorities, consultants, such as tax advisors or auditors, as well as other fee earners and payment service providers.Furthermore, we store information on suppliers, event organizers and other business partners on the basis of our business interests, e.g. for the purpose of contacting them at a later date. We store this data, most of which is company-related, permanently.
In order to run our business economically, to identify market trends, wishes of contractual partners and users, we analyze the data available to us on business transactions, contracts, inquiries, etc. We process inventory data, communication data, contract data, payment data, usage data, meta data on the basis of Art. 6 para. 1 lit. f. GDPR, whereby the persons concerned include contractual partners, interested parties, customers, visitors and users of our online offers.
The analyses are carried out for the purpose of economic evaluations, marketing and market research. In doing so, we can consider the profiles of the registered users with information, e.g. on the services they use. The analyses serve us to increase user-friendliness, to optimize our offers and business efficiency. The analyses are for our own use only and are not disclosed externally, unless they are anonymous analyses with summarized values.
If these analyses or profiles are personal, they will be deleted or made anonymous upon termination by the user, otherwise after two years from conclusion of the contract. In addition, the overall economic analyses and general tendency determinations are prepared anonymously wherever possible.
Within our online offering, we use tracking measures customary in the industry on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering) in accordance with Art. 6 para. 1 lit. f GDPR, insofar as these are necessary for the operation of the affiliate system. In the following, we explain the technical background to the users.
The services offered by our contractual partners may also be advertised and linked on other websites (so-called affiliate links or after-buy systems, if, for example, links or services of third parties are offered after the conclusion of a contract). The operators of the respective websites receive a commission if users follow the affiliate links and then take advantage of the offers.
In summary, it is necessary for our online offering that we can track whether users who are interested in affiliate links and/or the offers available from us subsequently take up the offers at the instigation of the affiliate links or our online platform. For this purpose, the affiliate links and our offers are supplemented by certain values that can be set as part of the link or otherwise, e.g. in a cookie.
The values include in particular the initial website (referrer), time, an online identification of the operator of the website on which the affiliate link was located, an online identification of the respective offer, an online identification of the user, as well as tracking specific values such as advertising material ID, partner ID and categorizations.
The online identification of the users used by us is pseudonymous values. This means that the online identifiers themselves do not contain any personal data such as names or e-mail addresses. They only help us to determine whether the same user who clicked on an affiliate link or was interested in an offer via our online service has taken advantage of the offer, i.e. has concluded a contract with the provider, for example. However, the online identification is personal to the extent that the partner company and we have the online identification together with other user data. This is the only way the partner company can tell us whether the user has taken advantage of the offer and we can pay out the bonus, for example.
We process the applicant data only for the purpose and within the scope of the application procedure in accordance with the legal requirements. The processing of applicant data is carried out to fulfil our (pre-)contractual obligations within the framework of the application procedure in accordance with article 6 paragraph 1 letter b. GDPR Art. 6 para. 1 lit. f. GDPR if the data processing becomes necessary for us, e.g. in the context of legal proceedings (in Germany, § 26 BDSG applies additionally).
The application procedure requires that applicants provide us with their application data. If we offer an online form, the necessary applicant data is marked as such, otherwise it is derived from the job description and basically includes personal details, postal and contact addresses and the documents belonging to the application, such as cover letter, CV and certificates. In addition, applicants may voluntarily provide us with additional information.
By submitting their application to us, applicants agree to the processing of their data for the purposes of the application procedure in accordance with the type and scope described in this data protection declaration.
Insofar as special categories of personal data within the meaning of Art. 9 Para. 1 GDPR are voluntarily communicated in the context of the application procedure, their processing is additionally carried out in accordance with Art. 9 Para. 2 letter b GDPR (e.g. health data, such as severely disabled status or ethnic origin). Insofar as special categories of personal data within the meaning of Art. 9 Para. 1 GDPR are requested from applicants in the context of the application procedure, their processing is additionally carried out in accordance with Art. 9 Para. 2 letter a GDPR (e.g. health data if this is necessary for the exercise of the profession).
If provided, applicants can send us their applications using an online form on our website. The data will be encrypted according to the state of the art and transmitted to us. Applicants can also send us their applications by e-mail. Please note, however, that e-mails are generally not sent in encrypted form and the applicants themselves must ensure that they are encrypted. We can therefore not take responsibility for the transmission path of the application between the sender and the reception on our server and therefore recommend rather to use an online form or the postal dispatch. Because instead of applying via the online form and e-mail, applicants still have the option of sending us their application by post.
The data provided by the applicants may be processed by us for the purposes of the employment relationship in the event of a successful application. Otherwise, if the application for a job offer is not successful, the applicants' data will be deleted. Applicants' data will also be deleted if an application is withdrawn, which applicants are entitled to do at any time.
Subject to a justified revocation by the applicants, the deletion will take place after the expiry of a period of six months, so that we can answer any follow-up questions regarding the application and meet our obligations to provide evidence under the Equal Treatment Act. Invoices for any travel expense reimbursement will be archived in accordance with the tax regulations.
As part of the application process, we offer applicants the opportunity to be included in our "application database" for a period of two years on the basis of a consent in the sense of Art. 6 para. 1 lit. b. and Art. 7 GDPR.
The application documents in the talent pool are processed solely in the context of future job advertisements and the search for employees and are destroyed at the latest after the deadline. Applicants are informed that their consent to be included in the talent pool is voluntary, has no influence on the current application procedure and that they can revoke this consent at any time in the future and declare their objection in accordance with Art. 21 GDPR.
Users can create a user account. As part of the registration process, the required mandatory data is communicated to the users and processed on the basis of Art. 6 para. 1 lit. b GDPR for the purposes of providing the user account. The processed data includes in particular the login information (name, password and an e-mail address). The data entered during registration is used for the purpose of using the user account and its purpose.
Users can be informed by e-mail about information relevant to their user account, such as technical changes. If users have cancelled their user account, their data with regard to the user account will be deleted, subject to a legal obligation to keep records. It is the responsibility of the users to back up their data before the end of the contract if the contract is terminated. We are entitled to irretrievably delete all user data stored during the contract period.
In the context of the use of our registration and login functions as well as the use of the user account, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user's protection against misuse and other unauthorized use. In principle, this data is not passed on to third parties, unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Art. 6 Para. 1 lit. c. GDPR. The IP addresses are anonymized or deleted after 7 days at the latest.
If users leave comments or other contributions, their IP addresses may be saved on the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. GDPR for 7 days. This is done for our safety in case someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case we can be prosecuted ourselves for the comment or contribution and are therefore interested in the identity of the author.
Furthermore, we reserve the right, on the basis of our legitimate interests in accordance with Art. 6 para. 1 lit. f. GDPR to process the information provided by users for the purpose of spam detection.
The use of emojis is based on our legitimate interests, i.e. interest in an attractive design of our online offer according to Art. 6 para. 1 lit. f. GDPR.
When contacting us (e.g. via contact form, e-mail, telephone or via social media), the user's details will be used to process the contact request and its handling in accordance with Art. 6 Para. 1 lit. b. (in the context of contractual/pre-contractual relations), Art. 6(1)(f) (other requests) GDPR processed. The information provided by users may be stored in a customer relationship management system ("CRM system") or comparable inquiry organization.
We will delete the requests if they are no longer necessary. We review the necessity every two years, furthermore, the statutory archiving obligations apply.
With the following notes we inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedure and your rights of objection. By subscribing to our newsletter, you agree to receive it and to the procedures described.
Content of the newsletter: We send newsletters, e-mails and other electronic notifications containing advertising information (hereinafter referred to as "newsletters") only with the consent of the recipients or a legal permission. If the contents of the newsletter are specifically described in the context of a registration for the newsletter, they are decisive for the consent of the users. In addition, our newsletters contain information about our services, products and accompanying information, offers, promotions and our company.
Double-Opt-In and logging: The registration to our newsletter is done in a so-called Double-Opt-In procedure. This means that after registration you will receive an e-mail asking you to confirm your registration. This confirmation is necessary so that nobody can register with foreign e-mail addresses. Newsletter registrations are logged in order to be able to prove the registration process according to the legal requirements. This includes the storage of the registration and confirmation time as well as the IP address. Changes to your data stored by the shipping service provider are also logged.
Registration data: To subscribe to the newsletter, it is sufficient to enter your e-mail address. Optionally, we ask you to enter a name in the newsletter for the purpose of personal contact.
The dispatch of the newsletter and the performance measurement associated with it are based on the consent of the recipients pursuant to Art. 6 Par. 1 lit. a, Art. 7 GDPR in conjunction with Art. 7 Par. 2 No. 3 UWG and 107 Par. 2 TKG or, if consent is not required, on our legitimate interests in direct marketing pursuant to Art. 6 Par. 1 lt. f. GDPR in conjunction with § Article 7 (3) UWG and Article 107 (2) and (3) TKG.
The registration procedure is recorded on the basis of our legitimate interests in accordance with Art. 6 para. 1 lit. f GDPR. We are interested in the use of a user-friendly and secure newsletter system that serves our business interests as well as the expectations of the users and also allows us to prove their consent.
Cancellation/revocation - You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. A link to cancel the newsletter can be found at the end of each newsletter. We may store the unsubscribed e-mail addresses for up to three years on the basis of our legitimate interests before we delete them in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for cancellation is possible at any time, provided that the former existence of a consent is confirmed at the same time.
The hosting services we use serve to provide the following services: Infrastructure and platform services, computing capacity, storage space and database services, e-mail dispatch, security services and technical maintenance services that we use for the purpose of operating this online service.
In doing so, we or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors of this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer in accordance with Art. 6 para. 1 lit. f GDPR in conjunction with Art. 28 GDPR (conclusion of contract processing agreement).
We, or our hosting provider, on the basis of our legitimate interests as defined in Art. 6 Par. 1 lit. f. GDPR Data about every access to the server on which this service is located (so-called server log files). The access data includes the name of the accessed website, file, date and time of access, transferred data volume, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited site), IP address and the requesting provider.
For security reasons (e.g. to clarify misuse or fraud), log file information is stored for a maximum of 7 days and then deleted. Data whose further storage is required for evidential purposes are excluded from deletion until the respective incident has been finally clarified.
If you wish, you can generally suppress the storage of cookies via your web browser or decide whether or not you wish to store them by means of a note. However, the non-acceptance of cookies may result in some pages no longer being displayed correctly.
Transient cookies (temporary use) and persistent cookies (temporary use)Transient cookies are automatically deleted when you close the browser. These include in particular the session cookies. These store a so-called session ID, with which various requests from your browser can be assigned to the shared session. This allows your computer to be recognized when you return to the website. The session cookies are deleted when you log out or close the browser.
Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie. You can delete the cookies in the security settings of your browser at any time. You can configure your browser settings according to your wishes and, for example, refuse to accept individual or all cookies.
You can learn more about how cookies work by visiting http://www.allaboutcookies.org. The data of the cookies are not linked to your other data.
This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses so-called "cookies". These are text files which are stored on your computer and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. The storage of Google Analytics cookies is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the analysis of user behavior in order to optimize both his website and his advertising.
We have activated the IP anonymization function on this website. As a result, your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide further services to the website operator in connection with the use of the website and the internet. The IP address transmitted by your browser within the framework of Google Analytics is not merged with other data from Google.
We have concluded a contract with Google for commissioned data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
On this website we use the map service Google Maps via an API. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The use of Google Maps is in the interest of an attractive presentation of our online offers and an easy findability of the places we have indicated on the website. In addition, we can display interactive maps directly on the website and thus enable you to use the map function comfortably.
To use the functions of Google Maps it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. ALFA AI GmbH has no influence on this data transmission. Furthermore, Google receives the information that you have accessed the corresponding subpage of our website. This happens regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your information is directly associated with your account.
If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google stores your data as user profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide advertising tailored to your needs and to inform other users of the social network about your activities on our website. You have a right of objection to the creation of these user profiles, whereby you must contact Google to do so.
Google also processes your personal data in the USA and has subjected itself to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
We have integrated YouTube videos into our online offering, which are stored at http://www.YouTube.com and can be played directly from our website. These are all embedded in "enhanced privacy mode", which means that no data about you as a user is transferred to YouTube if you do not play the videos. Only when you play the videos will the data referred to in paragraph 2 be transmitted. We have no influence on this data transmission.
When you visit the site, YouTube receives information that you have visited the appropriate subpage of our site. In addition, the data referred to in point 4 of this declaration will be transmitted. This happens regardless of whether YouTube provides a user account that you are logged in with or whether no user account exists. If you are logged in to Google, your information is directly associated with your account.
If you do not want the assignment with your profile on YouTube, you have to log out before activating the button. YouTube stores your data as user profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide advertising tailored to your needs and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, and you must contact YouTube to exercise this right.
Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
We use "share link" on our website. "share link" replaces the usual share buttons of the social networks and thus protects the surfing behavior "share link" integrates these share buttons of the social networks on our website only as a graphic, which contains a link to the corresponding social network.
By clicking on the corresponding graphic, you will be redirected to the services of the respective network. The "share link" button establishes the direct contact between social network and our visitors only when the visitor actively clicks on the share button. Only then will your data be transferred to the respective social network. However, if the "share link" button is not clicked, there will be no exchange between you and the social networks.
We integrate the following social networks on our website with "share link":
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State in which you are resident, your place of work or the place of the alleged infringement, if you consider that the processing of personal data concerning you is in breach of the DPA.
The supervisory authority to which the complaint has been lodged shall inform the complainant of the status and the results of the complaint, including the possibility of a judicial remedy under Art. 78 GDPR.
Person responsible for data processing:
ALFA AI GmbH
Phone: +49 1525 600 6553
Questions to the data protection officer If you have any questions about data protection, please write us an e-mail or contact us directly.